We are thrilled to announce our continued partnership with Ballymore on The Brentford Project, an exciting riverside development in Brentford, London. This ambitious project marks a major step towards transforming the area into a vibrant, sustainable destination. Air Design has been appointed to develop the strategy and design for public realm signage, playing a key role in connecting the bustling high street with the river Brent and enhancing the overall accessibility of the site.
A central element of The Brentford Project is the placemaking signage, which has been carefully designed to reflect the community’s unique assets, its rich heritage, and the historical significance of the site. Our designs will draw inspiration from these aspects to create a deep, meaningful connection between the development and its surroundings, giving people a true sense of place. This signage will not only serve a functional purpose but will also become an integral part of the area’s identity, contributing to the project’s overall aesthetic.
The 4.79-hectare waterfront development aims to breathe new life into what was once an industrial area, transforming it into a modern mixed-use space that accommodates both residential and commercial properties. The careful integration of design elements will ensure that the development feels both contemporary and rooted in its history, fostering a welcoming and inclusive atmosphere for all who visit.
This is a landmark project that will revitalise the area and establish a new destination for both residents and visitors alike. The creation of accessible and inviting public spaces will be pivotal in encouraging a sense of community and belonging, while the focus on sustainability will ensure the development has a positive impact for generations to come.
We’re excited to be part of this journey, helping to shape the future of Brentford and contributing to the success of The Brentford Project as it becomes a new landmark in London’s riverside landscape.