Our Services

Design Strategy

Unless you get the strategy right what comes after could at best be misaligned and at worst completely wasted. Helping our clients set out the best approach to any design exercise is, therefore, one of the most important things we do. Be it pre-concept planning for extensions, relaunching your brand or developing a series of asset enhancements, our knowledge and process helps to make sure you start and continue in the best possible direction.

Branding

Strong brands contribute to the bottom line, weak ones do not. Probably worth getting right? At Air we create clarity of thought for organisations and places and provide the tools you need to manage your brand identity well into the future. Through a combination of research and workshops, we understand what makes up your brand’s DNA, defining the beliefs, behaviours, and stories from which a clarity of message is developed. From naming and concept development through to the preparation of brand guidelines and implementation of brand collateral, we bring creativity, international cross-cultural experience and a tried and tested process that delivers successful results.

Wayfinding

Helping people to explore environments safe in the knowledge they won’t get lost is one of wayfinding’s most powerful contributions to the user experience. Our award winning wayfinding team is internationally renowned having worked on projects in over 30 countries around the world. From small schemes to some of the largest, most complicated environments in the world, we develop strategies and signage systems, with our involvement running all the way through to tender and implementation.

" A fast, very sucessful transformation for Parc Vallés - in record time "

— Alfonso Burnet, President – Pradera