The Address Hotels & Resorts

Emaar Hospitality Group


Air has helped luxury hotel group The Address Hotels & Resorts, owned by Emaar Hospitality Group, set the standard for global hospitality. This included The Address Downtown Dubai Hotel, a 63-story hotel with 220 hotel and serviced apartments and The Address Dubai Mall, which includes a 37-story hotel.

‘Where life happens’ aspires to offer guests a 5* environment in which they can live life to the fullest. Our wayfinding and signage provides legible and coherent information for all-round easy access to world-class guest rooms, lobbies, restaurants, event spaces, club lounges, spas, fitness centres and more.

Our brief was to develop an on-brand wayfinding and signage scheme complementary to the interior, designed by Meyer Davis. As per the client's request, the design is classic, appropriate to the environment and simple to manufacture, install and maintain. We've also designed the wayfinding strategy and signage family for the Address Dubai Mall. Again, all elements are timeless, elegant, robust and in line with interior concepts and environments.