Al Othaim Malls

Strategy, Interior Design, Wayfinding, Branding

Engaged to redefine the strategy for Al Othaim Malls’ portfolio of 8 shopping and entertainment centres, we have audited, analysed and prepared a 5 year repositioning and releasing plan. This involved a detailed study on each mall with a redefinition of the tenant mix across retail, leisure/ents and food and beverage.


Visitors Annually


SQM of Retail Space



Plans have been drawn up for the reconfiguration, renovation and re-leasing of all the assets to help deliver against the board’s 2030 vision. A significant strategic exercise for one of the Kingdom’s leading owners and operators.