Introducing Alex Syniukov, Senior Wayfinding Designer and one of the newest members of our team at Air!
Discover his personal experience with our company culture, his background, and what excites him about his journey with us.
Below are Alex’s answers:
Experience with Company Culture
As a new starter, how would you describe the company culture at Air, and what aspects have stood out to you?”
“I appreciate how passionate everyone is about their work, and I love that our team socials extend beyond the typical after work setting. Interests here vary widely, spanning disciplines like art, photography, architecture, product and graphic design. This diversity motivates us to explore, dive deep into details, and stay on the cutting edge of what constitutes good design today.”
Current Work
Can you describe the type of work you’ve been doing since joining?
“So far, I’ve been involved in creating exciting solutions for commercial, residential, and entertainment developments, contributing across the project including my skills in product design and wayfinding strategy.”
Impact on Collaboration
Can you share an example of how the company culture has positively influenced team dynamics or collaboration?
“The culture here encourages collaboration in unique ways. For example, we enthusiastically attend exhibitions and enjoy breakfast catch-ups. There’s also a great spirit in dedicating time for collaborative activities, where we get to introduce and share our interests—it’s fun and brings us closer as a team.”
Background and Motivation
What is your background, and what motivated you to choose Air?
“I have a background in architecture and graphic design. After working in a global transport consultancy and a number of architectural studios, I’m excited to be part of a specialist brand experience design studio, where I can take on new challenges and grow making places people love.”
Looking Forward
What are your hopes for your journey at Air, and are there specific aspects or projects you’re particularly excited about?
“My goal is to balance my passion with my profession, aligning with the Ikigai philosophy of doing something that I love, that I’m good at, and that contributes to the world. I’m excited about the opportunities at Air, where our work and clients allow us to make a meaningful impact.”
